Jewelry

Help promote mental wellbeing with Pura Vida's Mental Health Awareness Bracelet. This ready-to-stack style comes in soothing shades of pink, green ...

Did you know that 1 in 44 children will be diagnosed with Autism Spectrum Disorder? Additionally, there are over 5.8 million Autistic adults in the...

This Coated Hematite Stretch Bracelet is the statement piece of your dreams! With its eye-catching pops of color, hematite beads and stylish design...

Introducing Pura Vida's beautiful Carmel Mixed Bead Stretch Bracelet, the ultimate accessory for your beach day look! Featuring a stunning combinat...

Be the star in stripes with Pura Vida's Fourth of July Tile Bead Stretch Bracelet! This red, white, blue and tooo cute style features an array of t...

It’s the bracelet that started it all. Each one is handmade, waterproof and totally unique—in fact, the more you wear it, the cooler it looks. Grab...

It’s the bracelet that started it all. Each one is handmade, waterproof and totally unique—in fact, the more you wear it, the cooler it looks. Grab...

It’s the bracelet that started it all. Each one is handmade, waterproof and totally unique—in fact, the more you wear it, the cooler it looks. Grab...

It’s the bracelet that started it all. Each one is handmade, waterproof and totally unique—in fact, the more you wear it, the cooler it looks. Grab...

It’s the bracelet that started it all. Each one is handmade, waterproof and totally unique— in fact, the more you wear it, the cooler it looks. Gra...

It’s the bracelet that started it all. Each one is handmade, waterproof and totally unique—in fact, the more you wear it, the cooler it looks. Grab...

It’s the bracelet that started it all. Each one is handmade, waterproof and totally unique—in fact, the more you wear it, the cooler it looks. Grab...

It’s the bracelet that started it all. Each one is handmade, waterproof and totally unique—in fact, the more you wear it, the cooler it looks. Grab...

Pura Vida's Lock Hoop Earrings are key to creating an epic jewelry collection. They feature a dangling lock charm with a rhinestone in the center t...

Bringing preppy aloha vibes with their new Cameo Charm Bracelet this summer! In baby pinks and icy blues, this bracelet features a cameo flower cha...

Talk about a match made in heaven! Pura Vida's Sweetheart Stone Earrings feature a pair of cutout heart studs in two metal finishes. Each pair incl...

Shine brighter than the sun in our Celestial Sun Bracelet. This bitty braid design comes in two string-and-stone combos—black with citrine and sand...

Ride the waves all summer long with our best-selling simple, yet dainty, "Wave Ring." Available in three finishes, sterling silver, rose gold and g...

A little fruit is super cute! Case in point: Pura Vida's Pineapple Ring! Available in a gold  finish, this tropical style features an itty bitty en...

Bringing preppy aloha vibes with our new Cameo Charm Bracelet this summer! In baby pinks and icy blues, this bracelet features a cameo flower charm...

More is always more, especially when it comes to sparkling stones! Pura Vida's Moonstone Double Stone Ring is set on a delicate rose gold band, and...

Luxe meets the sandy shores with the Costa Cowrie Charm Bracelet! Sitting on a white bitty braid, each bracelet features a cowrie shell with the ed...

We’re knot kidding when we say this Bow Charm Bracelet is the most adorable style ever! Shop now!

Show everyone just how much you <3 the sea with Pura Vida's Surf Love Bracelet. Available in four string colors and two metal finishes, this bit...